Job Description
Excel Wise Consultants Limited is a Management Consulting company that offers an array of services tailored to accurately address organizations’ management needs.
From Professional Recruitment and placement solutions, Team Building & Experiential Learning solutions, HR Manual development, Training & Development, Strategic Leadership & Management …
Creative Copy Writer
We seek to recruit a Content/Creative Writer whis familiar with producing online content and have an eye for detail, responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, writing fascinating blog posts and top-notch newsletters/e-shots, generating social media content, digital marketing copy, and proofreading articles before publication. Responsibilities
Digital Content Creation & Writing:
Write clear, concise, and persuasive marketing copy tpromote clients’ products/services across various digital channels.Develop engaging content for social media platforms, including captions, posts, and stories.Craft compelling copy for digital ads, email newsletters, and other digital marketing campaigns.Write well-structured blog posts and articles.Update website content as needed. Digital Research & Strategy:
Research industry-related topics, combining online sources, interviews, and studies.Identify customers’ needs and gaps in our digital content and recommend new topics.Conduct simple keyword research and use SEguidelines tincrease web traffic.Develop content pillars and social calendars aligned with KPIs, business objectives, corporate priorities, and overarching marketing and social needs.Generate ideas for new digital content types and formats. Digital Editing & Quality Assurance:
Proofread and edit all digital copy before publication tensure accuracy, clarity, consistency, and adherence tbrand guidelines.Ensure all-around consistency in style, fonts, images, and tone. Digital Collaboration:
Coordinate with marketing and design teams tillustrate articles and enhance visual appeal.Work as part of a team with various creative professionals, including designers, art directors, and account executives.Effectively communicate ideas with clarity, ensuring they are on-brand, on-message, and targeted tthe audience. Desired Skills & Experience
Bachelor’s degree in Marketing, English, Journalism, Communications, Advertising, or a related field.Proven 3-5 years of work experience as a Digital Copywriter, Content Writer, or similar role.Portfoliof published articles and samples of digital marketing copy.Excellent writing, editing, and proofreading skills in English.Strong research skills and experience using multiple sources.Familiarity with web publications and digital content best practices.Hands-on experience with Content Management Systems (CMS) (e.g., WordPress).Understanding of SEprinciples and keyword research.Ability tmeet deadlines and manage multiple projects simultaneously.Strong understanding of brand continuity, brand guidelines, and brand positioning.Experience across multiple digital media, including email, social, and landing pages.Proficiency in tools used tcreate social-first content (e.g., Canva, Adobe Express, CapCut) (if applicable).