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Paid Media Manager (Experienced) at INUA AI Job Opening In Kenya, Kenya – Now Hiring Confidential


Job description

Job Description

The world is rapidly changing and the job market is no exception, with the future of work becoming increasingly dependent on digital skills.

Unfortunately, young people are struggling to keep up and are three times more likely to be unemployed compared to other age groups, leading to long-lasting impacts on their careers and financial stability.

To addres…


Paid Media Manager (Experienced)

  • We are looking for a highly skilled and data-driven Paid Media Manager to lead and scale our digital advertising efforts across multiple platforms.

    This role will be instrumental in driving user acquisition, increasing brand visibility, and maximizing ROI through strategic media buying and campaign optimization.
  • Key Responsibilities:

  • Plan, execute, and manage paid media campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), LinkedIn, X (Twitter), YouTube, TikTok, and programmatic DSPs.

  • Develop paid media strategies aligned with overall marketing objectives and customer acquisition goals.

  • Monitor and optimize campaigns daily to improve key performance metrics (CPC, CPA, ROAS, CTR, etc.).

  • Conduct A/B testing on ad creatives, messaging, and landing pages to boost performance.

  • Create detailed performance reports and dashboards using tools like Google Analytics, Data Studio, or Looker Studio.

  • Collaborate closely with the content, design, and product teams to ensure cohesive brand messaging and campaign execution.

  • Manage and allocate paid media budgets effectively and report on pacing and forecasts.

  • Stay updated with platform algorithm changes, industry trends, and competitor activity.

  • Lead paid media audits, market research, and competitor benchmarking to identify opportunities for growth.
  • Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Communications, or a related field.

  • Minimum 4–6 years of hands-on experience managing high-budget paid media campaigns.

  • Proven track record of delivering performance-based results across multiple channels.

  • Expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other digital advertising platforms.

  • Strong analytical skills and experience using tools like Google Analytics, SEMrush, or similar.

  • Advanced knowledge of audience targeting, remarketing strategies, and campaign funnel optimization.

  • Experience with eCommerce or lead generation campaigns is a plus.

  • Google Ads or Meta Blueprint certification is an added advantage.

  • Excellent communication, reporting, and cross-functional collaboration skills.
  • Required Skill Profession

    Entertainers And Performers, Sports And Related Workers


    • Job Details

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    Unlock Your Paid Media Potential: Insight & Career Growth Guide


    Real-time Paid Media Jobs Trends (Graphical Representation)

    Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Paid Media in Kenya, Kenya, highlighting market share and opportunities for professionals in Paid Media roles.

    124 Jobs in Kenya
    124
    53 Jobs in Kenya
    53
    Download Paid Media Jobs Trends in Kenya and Kenya

    Are You Looking for Paid Media Manager (Experienced) at INUA AI Job?

    Great news! is currently hiring and seeking a Paid Media Manager (Experienced) at INUA AI to join their team. Feel free to download the job details.

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    The Work Culture

    An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Confidential adheres to the cultural norms as outlined by Expertini.

    The fundamental ethical values are:

    1. Independence

    2. Loyalty

    3. Impartiapty

    4. Integrity

    5. Accountabipty

    6. Respect for human rights

    7. Obeying Kenya laws and regulations

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    What Are the Key Qualifications for Paid Media Manager (Experienced) at INUA AI?

    Key qualifications for Paid Media Manager (Experienced) at INUA AI typically include Entertainers And Performers, Sports And Related Workers and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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    Confidential interview tips for Paid Media Manager (Experienced) at INUA AI

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    Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

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