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Sales Development Representative (SDR) Job Opening In Kenya, Kenya – Now Hiring Pavago


Job description

Job Title: Sales Development Representative (SDR)

Position Type: Full-Time, Remote

Working Hours: U.S. client business hours (aligned with prospect time zones and outreach cadences)

About the Role:

Our client is seeking an SDR / Outbound Outreach Specialist to build a pipeline by identifying, prospecting, and qualifying potential customers.

This role is focused on outbound activities — researching accounts, personalizing outreach, engaging prospects through multiple channels, and booking qualified meetings for account executives.

An SDR is often the first human interaction a prospect has with a company, making the role critical to both revenue growth and brand perception.

Responsibilities:

Prospecting & Research:

    • Use LinkedIn Sales Navigator, ZoomInfo, Apollo, Crunchbase, or similar tools to build lead lists.
    • Research accounts and contacts to identify decision-makers and tailor outreach by industry, persona, and use case.

Outbound Outreach:

    • Execute 60–100 daily touchpoints across email, phone, LinkedIn, and video messages.
    • Write and personalize outbound emails using tools like Outreach.io, SalesLoft, HubSpot Sequences, or Apollo.
    • Conduct 30–40 cold calls per day with clear scripts and objection-handling frameworks.

Campaign Management:

    • Build and test multi-step cadences (5–10 touchpoints over 10–15 days).
    • A/B test subject lines, CTAs, and call scripts for effectiveness.
    • Track and optimize reply rates, conversion rates, and booked meetings.

CRM & Data Management:

    • Log all activities in Salesforce, HubSpot, or Zoho.
    • Update lead and account records with accurate notes, stages, and outcomes.
    • Maintain pipeline hygiene by closing out stale leads and refreshing lists.

Collaboration:

    • Work with Account Executives to hand off qualified opportunities.
    • Align with marketing on lead quality, messaging, and campaign feedback.
    • Share insights from conversations to inform product and market strategy.

What Makes You a Perfect Fit:

  • Resilient and motivated by goals and KPIs.
  • Strong communicator — persuasive, concise, and professional across phone, email, and LinkedIn.
  • Curious researcher who tailors outreach based on industry and persona.
  • Process-driven yet adaptable — able to test, learn, and iterate quickly.

Required Experience & Skills (Minimum):

  • 1–2 years in SDR, BDR, or outbound lead generation roles.
  • Proficiency with at least one sales engagement platform (Outreach.io, SalesLoft, HubSpot, Apollo).
  • Experience making cold calls and managing outbound campaigns.
  • Familiarity with CRM systems (Salesforce, HubSpot, Zoho).

Ideal Experience & Skills:

  • 2–4 years outbound SDR experience with consistent quota attainment.
  • Knowledge of B2B SaaS, marketing services, or professional services sales cycles.
  • Familiarity with sales methodologies (SPIN, MEDDIC, Challenger, Sandler).
  • Experience generating pipeline for enterprise or mid-market accounts.

What Does a Typical Day Look Like?

An SDR’s day revolves around building pipeline through consistent, targeted outbound outreach.

You will:

  • Research and build lead lists in the morning, ensuring you have accurate contacts and context for outreach.
  • Launch multi-channel campaigns — sending emails, making cold calls, and connecting on LinkedIn.
  • Personalize messaging based on prospect industry, pain points, and persona.
  • Track metrics and refine outreach by monitoring open rates, reply rates, and booked meetings.
  • Update CRM records to keep data clean and opportunities moving through the funnel.
  • Collaborate with sales and marketing to ensure prospects are properly qualified and handoffs are smooth.

In essence: you are the engine that fills the pipeline, ensuring sales teams always have qualified opportunities to pursue.

Key Metrics for Success (KPIs):

  • 60–100 outbound touchpoints daily (email, phone, LinkedIn).
  • 15–20 meaningful conversations per week.
  • 8–12 qualified meetings booked per month (or target set by client).
  • CRM hygiene: 100% of activities logged accurately.
  • Consistent improvement in conversion metrics (open/reply rates, SQL conversion).

Interview Process:

  1. Initial Phone Screen
  2. Video Interview with Pavago Recruiter
  3. Practical Task (e.g., draft a 3-step outbound email sequence for a sample persona)
  4. Client Interview
  5. Offer & Background Verification

Required Skill Profession

Sales Representatives, Services


  • Job Details

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Unlock Your Sales Development Potential: Insight & Career Growth Guide


Real-time Sales Development Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Sales Development in Kenya, Kenya, highlighting market share and opportunities for professionals in Sales Development roles.

1150 Jobs in Kenya
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522 Jobs in Kenya
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Download Sales Development Jobs Trends in Kenya and Kenya

Are You Looking for Sales Development Representative (SDR) Job?

Great news! is currently hiring and seeking a Sales Development Representative (SDR) to join their team. Feel free to download the job details.

Wait no longer! Are you also interested in exploring similar jobs? Search now: .

The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Pavago adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Kenya laws and regulations

What Is the Average Salary Range for Sales Development Representative (SDR) Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Kenya. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Sales Development Representative (SDR)?

Key qualifications for Sales Development Representative (SDR) typically include Sales Representatives, Services and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

How Can I Improve My Chances of Getting Hired for Sales Development Representative (SDR)?

To improve your chances of getting hired for Sales Development Representative (SDR), consider enhancing your skills. Check your CV/Résumé Score with our free Tool. We have an in-built Resume Scoring tool that gives you the matching score for each job based on your CV/Résumé once it is uploaded. This can help you align your CV/Résumé according to the job requirements and enhance your skills if needed.

Interview Tips for Sales Development Representative (SDR) Job Success

Pavago interview tips for Sales Development Representative (SDR)

Here are some tips to help you prepare for and ace your Sales Development Representative (SDR) job interview:

Before the Interview:

Research: Learn about the Pavago's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.

Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.

Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

Additional Tips:

Be Yourself: Let your personality shine through while maintaining professionalism.

Be Honest: Don't exaggerate your skills or experience.

Be Positive: Focus on your strengths and accomplishments.

Body Language: Maintain good posture, avoid fidgeting, and make eye contact.

Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Sales Development Representative (SDR) interview at Pavago, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Pavago's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

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